From Reindeer to Snowmen, Santa Claus has found a way to remind us about Christmas without explicitly saying it. Some of the very same techniques can be used in your business to build your branding and stay in the forefront of your customer’s minds.

Any time we see red & green together we immediately associate that with Christmas. Are there two colors in your brand that people would immediately correlate with your business? A great online tool to help is the http://colorschemedesigner.com/ you can select one color then it will give many other color options from complimentary to contrasting.

Seeing an outline of Evergreen Tree would remind us of the gifts we need to buy or the lights we need to hang. Would a customer see the outline of your logo and think of your product or service?

Do your graphics communicate who you are or what you do? Are they consistent across all of your marketing platforms: brochures, Youtube channel, business cards, Twitter page, website, etc…?

Seeing an outline of Evergreen Tree would remind us of the gifts we need to buy or the lights we need to hang. Would a customer see the outline of your logo and think of your product or service?